Rachel Bendavid
As Executive Vice President, Scripted Programming for BBC Studios Los Angeles Productions, Rachel Bendavid is responsible for the creative development and production of scripted shows, focusing on both U.K. reformats and original programing. Bendavid joins BBC Studios from her recent role as the Head of Scripted Programming for the co-production partnership between Lionsgate and BBC…
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Krystal Whitney
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Melissa Rubinson
As Senior Vice President, Business Development & Partnerships, Melissa Rubinson is responsible for expanding audiences and increasing revenue for BBC News outside of the UK through impactful partnerships on social, digital, and streaming platforms. Armed with 15 years of experience driving commercial growth for global news brands, Rubinson joined BBC Studios in May 2023 from…
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Sandra Murphy
As Vice President, Content Sales & Co-Productions, Sandra Murphy oversees the BBC Studios’ Canada and Latin American content sales teams. In this role, she is responsible for the distribution of catalog and front list content to linear, digital and emerging platforms, exploring coproduction and partnership opportunities, developing business strategies and growth plans, and implementing successful…
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Helen Cooper
As Senior Vice President, Human Resources, for BBC Studios’ Global Media & Streaming and Global News divisions, Helen Cooper sets the people & HR strategy across UK/EMEA, North America & Latin America, and APAC. Based out of New York, Cooper partners with the CEO of Global Media & Streaming and the BBC Studios Board to…
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Monique Adderly
As Vice President, Human Resources for BBC Studios North America & LatAm, Monique Adderly is responsible for HR strategy, operations, policies, and diversity, equity and inclusion, while also aligning the people strategy to the overall business strategy. In her role, Adderly leads a team of professionals focusing on all areas of HR for North America…
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Janet H. A. Brown
As President, Global Content Sales, Janet Brown spearheads content sales and investment across all regions outside of the UK and is charged with aligning global strategy and operations to drive continued growth for BBC Studios global content business. Brown joined BBC Studios in 2022 as President, Content Distribution, North America & Latin America, leading all…
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Jennie Baird
Jennie Baird, Chief Product Officer for BBC Studios, is a digital media trailblazer. Throughout her career she has driven growth and innovation for some of the media industry’s most successful digital brands and legacy-to-digital crossovers. She is responsible for BBC Studios’ global product strategy, ensuring the company maximizes the value of its digital portfolio –…
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Rosemary Mercedes
As Senior Vice President, Communications, Global Media & Streaming, Rosemary Mercedes oversees BBC Studios’ communications strategy in North America and Latin America. With teams in New York and Los Angeles, Mercedes is responsible for initiatives across a range of businesses, including content sales, licensing, direct-to-consumer ventures, and the Los Angeles Production arm, and for growing…
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Luke Ashwell
As Senior Vice President, Strategy & Business Development, Luke Ashwell is responsible for leading the design and delivery of BBC Studios’ strategy, with a specific focus on a portfolio of top global customers. Working across production and distribution, Ashwell provides leadership and strategic support on business development, partnership management, and insight. Ashwell has held a…
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